Digital Content Generation and their Management at A.I.R., Ranchi: A CaseStudy

Abstract

“Save the time of the user”. It has been the prime motive if any LIS professional. Media, be it print or electronic have played very important role in generating and disseminating various types of documents / information. This very aspect has brought media professionals and LIS professionals closer than ever before and both derive benefit from each other. In this paper we present the a case study of All India Radio, Ranchi and try to represent the issues, technologies, management techniques, etc. that A.I.R. Ranchi takes into consideration regarding its digital content to cater the need of its listeners / users.