Please use this identifier to cite or link to this item: http://ir.inflibnet.ac.in/handle/1944/2214
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dc.contributor.authorTank, Kokila T.-
dc.date.accessioned2018-03-22T11:43:55Z-
dc.date.available2018-03-22T11:43:55Z-
dc.date.issued1996-02-15-
dc.identifier.urihttp://hdl.handle.net/1944/2214-
dc.description.abstractEmphasises the need for mobilization of existing resources of libraries in order to generate new resources through marketing of Databases and services to user community Discusses the expectations and urgency based on current and future developments, and examines marketable information services along with marketing strategy with suitable examples.en_US
dc.description.sponsorshipINFLIBNET Centeren_US
dc.language.isoenen_US
dc.publisherINFLIBNET Centreen_US
dc.subjectCase For Mobilizationen_US
dc.subjectMarketing Stratagyen_US
dc.subjectWhat Is AHEADen_US
dc.subjectResource Generationen_US
dc.titleStop Existing , Start Living: A Case For Resource Mobilizationen_US
dc.typeArticleen_US
Appears in Collections:CALIBER 1996: Vadodara

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