Browsing PLANNER 2010 Tezpur by Subject "Social Network"
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Rajashekara, G R; Gireesh, D R (INFLIBNET Centre, February 18, 2010)[more][less]
Abstract: Librarians have to learn how to do a lot with just a little in order to promote awareness of their programs and services. They have seized the opportunities to market libraries in the real world via traditional media: newspapers, corporate newsletters, radio, and TV. Many libraries produce brochures, pathfinders, and their own newsletters. So it is no surprise to see librarians stepping up to the plate and spreading the word online with blogs. Savvy librarians have identified blogs as another means to market libraries and their services. The article discuses basics of blogs, like history, types, features and limitations. And also it explains how it’s useful for librarians. Finally, few samples of Library blogs are presented and explained to highlight the importance of blogs in libraries. URI: http://hdl.handle.net/1944/978 Files in this item: 1
38.pdf (1.299Mb) -
Mishra, Champeswar (INFLIBNET Centre, February 18, 2010)[more][less]
Abstract: Technological advancement has ushered a great change in the knowledge economic sector. The way people communicate, and in the process of information collection, organization and dissemination considered are to be crucial for providing the right information to the right customer (users) at the right time in a customizable, personalized, and collaborative way to the users which is imperative for the information professional. The role of the library is crucial in developing the novel thought to support the intellectual growth and success of the individuals and institutions that they serve in responding to these changes. The web 2.0 movement emerged as a response to the modern means for upgrading the libraries into more user-centered in the present library marketing scenario. In this paper, the author has vividly described marketing library services from user perspectives by applying social networking tools on the green road of marketing library and information services. The author has also rightly demarcated marketing strategy 2.0 plan for implementing social networking tools in the library and information services successfully. URI: http://hdl.handle.net/1944/979 Files in this item: 1
39.pdf (64.09Kb)
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